…and as I let myself slowly come back to reality, today marks the day we re-launch our exciting body of extensive research into lead generation in 2021!
Our goal is to stimulate ideas to help improve your lead generation strategies.
What better way to do this than a whole barrage of tactics (99 of them in fact!). All you need to do is pick your favourites, implement them and lead generation will be a problem no more!
"Its jam-packed with great ideas and tips, it’s bang on for the current channels that work and I have enjoyed using it as inspiration for our next campaign."
Lead generation is the process of attracting people/businesses into indicating an interest in your company's product or service in some way, shape, or form.
The best lead generation methods work on finding unique ways to do this by providing so much value, humour, help, goodwill or face to face contact that a prospect feels positive enough towards you that they are willing to part with their hard-earned cash in exchange for what you have to offer.
Want a few ideas on how to do that?
"Having fresh ideas is vital in business. Understanding what the world of marketing is doing and how to harness it is so important. This eBook is a fantastic place to start. "